What is Personality Branding?

George Alger speaks with Our Ventura TV host, Ken McAlpine, about using personality marketing to benefit one’s business or career. He articulates the differences between marketing and advertising and also describes personality branding in terms of application from an employee to major corporations.

Producer: GeorgeAlger.com

Director: Petrina Sharp

Sponsor:
SkyworksMarketing.com

Sponsor:
PJmurals.com