Marlyss Auster speaks with George Alger about Ventura tourism.
She highlights how tourism contributes to the city’s general fund through transient occupancy tax, funding essential services. Auster also mentions the substantial increase in tourism and the global impact of events like the X Games.
Visit Ventura focuses on sustainable tourism by targeting visitors who stay overnight and implementing practices to minimize negative impacts on residents. The success is attributed to strong community collaboration and the collective spirit of the people.
TV broadcast week beginning 7/06/25
Producer: George Alger
Sponsor: NONPROFIT FIRE, Google Ad Grants Community Building NonProfitFire.org
Sponsor: GWC PRODUCTIONS, Putting Eyes on Your Music GWCProductions.com
Sponsor: SKYWORKS MARKETING, Performance Advertising SkyworksMarketing.com